Genius PR

why work with us

Global PR operators with direct media access and proven scale — driving billions of impressions and outcomes that last. 
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350+ Global Brands Represented  

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3,000+ Media Outlets

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1B+ Impressions 2 global offices LDN/DXB

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Global Team Across 5 Continents

① Earn credibility and public trust

Through journalist-led, organic earned media  that signals legitimacy.

② Build executive authority

By turning founders and leadership into trusted  market voices, not just spokespeople.

③ Multiply and control visibility

Be present across social, newsletters, communities, and platforms so stories don’t die after publication.

④ Convert attention into lasting reputation

Every article, interview, and mention compounds instead of disappearing.

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① Earn credibility and public trust

Through journalist-led, organic earned media  that signals legitimacy.

② Build executive authority

By turning founders and leadership into trusted  market voices, not just spokespeople.

③ Multiply and control visibility

Be present across social, newsletters, communities, and platforms so stories don’t die after publication.

④ Convert attention into lasting reputation

Every article, interview, and mention compounds instead of disappearing.

Genius Layer™ Engine. This is our proprietary three-element system that makes good stories travel, compound, and keep working over time.

We turn signals into stories and stories into systems that move markets using our Genius Layer™ methodology.

OUR THREE-PART ENGINE

The Genius Layer™

journalist network

Signal-to-story

content flywheel

Embedded in the media ecosystem

We do more than build relationships. We work within the media landscape to understand how stories are selected, shaped, and published.

Reporter roundtables

We host recurring podcast sessions and live events with journalists to surface what they are actively covering, what angles resonate, and what makes a pitch worth pursuing.

Ongoing newsroom collaboration

Through a journalist-led podcast and continuous collaboration with newsrooms, we stay close to the people who decide what becomes news and when.

Ecosystem Intelligence

In-depth analysis of your market landscape and competitive set, including positioning, share of voice, trust signals, and campaign benchmarking. Our goal is to extract the most original and creative narrative opportunities.

Strategy & Positioning

We define your announcement calendar, KPIs, and core objectives, then architect a clear plan of action; combining ongoing collaboration, innovative campaigns, and narrative-led brand building with viral potential.

Expert Copywriting

Unlimited senior-level copywriting with SEO & GEO expertise, ensuring every story resonates with media, shapes perception, and ranks where it matters.

Multi-Channel Amplification

Every PR win is rapidly converted into short-form posts, video, and visual assets, optimised for X, LinkedIn, Reddit, and newsletters, and deployed within 48 hours to sustain attention and drive visibility.

Aggregation Network

Targeted micro-KOL distribution and Reddit amplification engineered to multiply reach, reinforce authority, and drive SEO and GEO discovery through third-party validation.

Performance Analytics

Campaign performance reporting covers impressions, reach, engagement, and audience growth, ensuring momentum is measured, optimised, and scalable.

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OUR PROCESS

Discover Our Process

Through journalist-led, organic earned media that signals legitimacy.

①

Strategy and Onboarding

We align on product, market, goals, positioning, and KPIs for fast, clear execution from day one.

②

Narrative Architecture

We define your core story and key messages to win media, investors, and customers.

③

Media List Building

We build a tailored media list by industry, region, and goals – tier-one outlets included.

④

Flywheel Set Up

We build a repeatable system where PR, content, and distribution compound visibility over time.

⑤

Multi-Channel Distribution

Every win is amplified across social and owned channels to maximise reach and impact.

⑥

High-Level Reporting

We report on coverage, reach, and growth – so you see exactly what's building momentum.

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①

Strategy and Onboarding

We align on product, market, goals, positioning, and KPIs for fast, clear execution from day one.

②

Narrative Architecture

We define your core story and key messages to win media, investors, and customers.

③

Media List Building

We build a tailored media list by industry, region, and goals – tier-one outlets included.

④

Flywheel Set Up

We build a repeatable system where PR, content, and distribution compound visibility over time.

⑤

Multi-Channel Distribution

Every win is amplified across social and owned channels to maximise reach and impact.

⑥

High-Level Reporting

We report on coverage, reach, and growth – so you see exactly what's building momentum.

our clients

Through journalist-led, organic earned media  that signals legitimacy.

Genius x Validation Cloud

Andrew MacFarlane

CTO and Co-Founder of Validation Cloud

“The collaboration was highly strategic and collaborative. The team guided our messaging, challenged assumptions, and helped shape a narrative that balanced accuracy with impact, giving us confidence going into media outreach and interviews.”

Andrew MacFarlane CTO and Co-Founder of Validation Cloud

Genius x Threshold Labs

Callan Sarre

CPO & Co-Founder of Threshold Labs

“As a relatively new company leading development for tBTC, we needed a trusted PR partner. The collaboration has been extremely effective, providing access to high-quality networks, amplifying our message to the right audiences, and opening doors to key markets.”

Callan Sarre CPO & Co-Founder of Threshold Labs

Genius x DNA Funds

Chris Miglino

Co-Founder and President of DNA Fund

"I honestly don’t know what we’d do without them. They’re truly like an extended part of our company culture and family. They’re always there for us and work diligently and effectively to secure media partners and media coverage across all our events, with our executive team and everyone at DNA. They’re incredibly supportive, very creative, and they meet with us weekly to manage our schedule. They’re able to pivot quickly and consistently deliver on time and beyond expectations media and PR services that are truly top tier."

Chris Miglino, Co-Founder and President of DNA Funds

Genius x Multipli.Fi

Shaaran L.

Founder of Multipli.Fi

“The team helped us announce our fundraise and secured placements on leading media and podcasts, including When Shift Happens, significantly boosting our visibility with the right audiences.”

Shaaran L. Founder of Multipli.Fi

our services

High-impact Services

From intimate booths to full-scale conferences. Pricing is flexible and tailored to your needs and the event’s complexity.

PR

We secure narrative-led coverage in top-tier media by shaping stories journalists want – not just announcements – building credibility, positioning, and lasting visibility.

Distribution & Flywheel

Every PR win is amplified through our Distributed Attention Network – KOLs, social, and owned channels – compounding reach and increasing media longevity.